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“Beauty isn’t about turning back the clock—it’s about learning how to glow in every season of life.”

As my journey evolved, I discovered RIMAN, a leading K-Beauty skincare company—and everything changed. With the right skincare, I truly feel like I’ve aged backwards at least eight years. My skin transformation reignited my passion for education and results, and I now love helping women understand that beautiful makeup starts with healthy, well-cared-for skin.

Beyond beauty, the friendships, sisterhood, and leadership growth I’ve experienced along the way have been priceless. I’ve learned that it doesn’t matter your age or your situation—it is never too late to chase your dreams.

You are more capable than you give yourself credit for.
So fall in love with your face… and your dreams. 



life. From making jewelry to flipping furniture, I’ve always loved working with my hands. Today, that creativity shows up in a different way—helping women learn how to apply makeup simply and beautifully at any age, with a special heart for women over 50.

When Seint (formerly Maskcara Beauty) opened their Artist opportunity, I jumped in from the very beginning and spent seven years as an affiliate. I was honored to be an instructor at Seint’s very first company convention, teaching hundreds of artists how to apply makeup for mature skin. Helping women see that makeup can be fast, easy, and naturally beautiful has always been my mission.

Professionally, I spent over 30 years in the medical field as a Registered Respiratory Therapist, working both in hospital settings and in patients’ homes—many with ALS (Lou Gehrig’s Disease). Serving others has always been at the core of who I am.

Creativity has also played a big role in my

I have always been a busy body—a go-getter who loves learning, growing, and pushing myself to become better in every season of life. I’ve been married to my sweetheart for over 30 years, and together we have raised three incredible children: Jed, Ashley, and Jake. Two are married, and through those marriages I’ve been blessed with two more children to love, Hayden and Kira. One of my greatest joys is being a Mimi. What started with one sweet grandson has now grown into three beautiful grandchildren: Know, Emmi, and Andi. My heart continues to expand with every addition to our family.


Let me introduce myself. I’m Lori Aldous, the heart behind Beauty Simplified by Lori.